The beloved free-to-attend festival offers a four-day celebration of the native Fal Oyster and signals the start of the oyster dredging season.

Devoted to the mighty mollusc, the festival also serves to spotlight the traditional methods of harvesting, using only sail and oar on Falmouth’s working boats – a practise which local oysterman have perfected for over a century.

Cornish brand consultant Jaz Cottam worked closely with the festival organisers to develop a refreshed identity that truly embodies the ethos of celebrations and the uniqueness of Falmouth as the only oyster fishery in Europe, if not the world, where such traditional harvesting methods must be used.

The festival’s striking new brand identity puts Falmouth’s oysterman first, with a traditional working boat forming the lead for the refreshed logo; alongside an updated font and colour palette of ‘squeeze of lemon’ yellow, ‘Flushing green’, ‘sail canvas’ cream and ‘salt spray’ blue being integrated across all the brand touchpoints.

After 25 successful years as one of Cornwall’s biggest and most well attended specialist food events, the organisers postponed the 2024 celebrations to reassess the offering to safeguard it for future generations.

Guided by a volunteer committee – made-up of residents, oystermen and local business owners – the revitalised festival format will see proceedings return to Events Square and expand with an enhanced offering at Falmouth’s Princess Pavilions too.

Visitors can expect a full programme of returning favourites, such as the Oyster Race, chef demonstrations and the hotly contested sucking competition, alongside new food & drink masterclasses, feasts, live music and family-friendly activities.

Further information, chef and music line-up announcements are to follow in the coming months. To stay up to date with the latest Falmouth Oyster Festival news please visit www.falmouthoysterfestival.co.uk or join the conversation online @Faloysterfest.